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Recall data is sourced from official U.S. government agencies (CPSC, FDA, NHTSA, USDA) and processed using AI to improve readability. This site is not affiliated with or endorsed by any government agency. Always refer to the original agency notice for authoritative information.

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Medium RiskCPSC
Toys & Games/Infant Toys (0-2)

Vera Bradley Recalls Bear Ring Rattles and Bunny Toys Due to Choking Hazard

Agency Publication Date: March 19, 2014
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Summary

Vera Bradley has recalled approximately 98,000 Bear Ring Rattles and Bunny stuffed animal toys because the white pom-pom tail can detach, creating a choking risk for young children. The company has received two reports of the tails falling off, though no injuries have been reported. These items were sold at Vera Bradley stores, department stores, and specialty gift shops, as well as online at verabradley.com from September 2012 to January 2014. Consumers should immediately stop using these toys and return them to Vera Bradley for a full refund.

Risk

The white pom-pom tail on the back of the rattles and bunny toys can detach from the body, posing a serious choking hazard to infants and young children who may put the small part in their mouths.

What You Should Do

  1. Immediately take the recalled Bear Ring Rattles and Bunny toys away from children and stop using them.
  2. Check the tag attached to the toy for the name 'Vera Bradley' and the following serial numbers: Bunny Lola (007590013357145), Bunny Lillie Bell (0000630012803140), Bunny Tutti Frutti (0000630012803142), or Bear Ring Rattle Lola (007590013234135).
  3. Identify the Bear Ring Rattle by its 4.25-inch O-shaped body with a green, blue, brown, and pink crisscross pattern and a white teddy bear head.
  4. Identify the 10-inch Bunny toys by their specific patterns: 'Lilli Bell' (green vines with pink/orange flowers), 'Lola' (white head with floral body and crisscross limbs), or 'Tutti Frutti' (green with pink/yellow floral pattern).
  5. Contact Vera Bradley at (888) 855-8372 from 8 a.m. to 9 p.m. ET Monday through Friday, or 8:30 a.m. to 5 p.m. ET Saturday and Sunday, or visit www.verabradley.com to arrange for a full refund.
  6. For additional questions, contact the CPSC Hotline at 800-638-2772.

Your Remedy Options

💰Full Refund

Consumers should immediately take them away from young children and stop using these recalled products and return them to Vera Bradley for a full refund.

Contact: Vera Bradley toll-free at (888) 855-8372 from 8 a.m. to 9 p.m. ET Monday through Friday and 8:30 am to 5 pm ET Saturday and Sunday or online at www.verabradley.com and click on Product Recall for more information.

Affected Products

Product: Vera Bradley Bunny Lola
Model:
007590013357145
Date Ranges: September 2012 - January 2014
Product: Vera Bradley Bunny Lillie Bell
Model:
0000630012803140
Date Ranges: September 2012 - January 2014
Product: Vera Bradley Bunny Tutti Frutti
Model:
0000630012803142
Date Ranges: September 2012 - January 2014
Product: Vera Bradley Bear Ring Rattle Lola
Model:
007590013234135
Date Ranges: September 2012 - January 2014

Product Images

Bear Ring Rattle Lola

Bear Ring Rattle Lola

Bunny in Lilli Bell

Bunny in Lilli Bell

Bunny in Lola

Bunny in Lola

Bunny in Tutti Fruitti

Bunny in Tutti Fruitti

Additional Information

Agency: Consumer Product Safety Commission (CPSC)
Recall ID: 14132
Status: Active
Manufacturer: Vera Bradley Designs Inc., of Fort Wayne, Ind.
Sold By: Vera Bradley retail stores, department stores and specialty gift shops and online at www.verabradley.com and other online stores from September 2012 to January 2014 for between $12 and $19.
Manufactured In: China
Units Affected: About 98,000
Distributed To: Nationwide
Contact: Vera Bradley toll-free at (888) 855-8372 from 8 a.m. to 9 p.m. ET Monday through Friday and 8:30 am to 5 pm ET Saturday and Sunday or online at www.verabradley.com and click on Product Recall for more information.
Agency Last Updated: January 8, 2015

Were You Affected by This Recall?

If you or a family member were harmed by this recalled product, you may have legal rights. Consider consulting a consumer protection attorney to understand your options for compensation.

Find an Attorney

This is general information, not legal advice. Go Backs is not a law firm and does not provide legal services.

AI-Enhanced Content: The summary, action steps, and risk assessment on this page were generated by AI from official government recall data to improve readability. This is not legal or medical advice. Always refer to the official agency sources below for authoritative information.

Sources: CPSC Notice · Raw API Response