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Recall data is sourced from official U.S. government agencies (CPSC, FDA, NHTSA, USDA) and processed using AI to improve readability. This site is not affiliated with or endorsed by any government agency. Always refer to the original agency notice for authoritative information.

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Medium RiskCPSC
Toys & Games/Children's Toys (3-12)

Target Recalls Wooden Toy Vehicles Due to Choking Hazard

Agency Publication Date: April 18, 2019
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Summary

Approximately 495,000 Target Bullseye's Playground wooden toy vehicles are being recalled because the wheels can detach, creating a choking hazard for young children. This recall includes eight individual models like the Santa sleigh and ice cream truck, as well as an 8-pack assortment. There have been four reports of wheels detaching, including one instance where a wheel was missing upon opening the package. Target is offering a full refund to consumers who return the toys to any Target store.

Risk

The small wooden wheels on these toy vehicles can break off or detach from the axles. If a child puts these detached wheels in their mouth, it poses a serious choking hazard.

What You Should Do

  1. Immediately take these toy vehicles away from children and stop using them.
  2. Check the bottom of your wooden vehicle for a white sticker containing the item number, DPCI (model number), and UPC to confirm if it is affected.
  3. Affected individual vehicles include the Caboose (Item 89304), Santa in Sleigh (Item 89297), Ice Cream/Food Truck (Item 89298), Train (Item 89301), Police Car (Item 89303), Firetruck (Item 89302), Taxi (Item 89300), and Digger (Item 89299), all with DPCI 234-18-0100.
  4. Check for the Toy Vehicles 8-Pack Assortment with DPCI 234-20-0189 and UPC 765940893159.
  5. Return the recalled toys to any Target store for a full refund.
  6. For more information, contact Target at 800-440-0680 from 7 a.m. to 8 p.m. CT daily, or visit www.target.com and click on 'Recalls' at the bottom of the page.
  7. For additional questions, call the CPSC Hotline at 800-638-2772.

Your Remedy Options

💰Full Refund

Consumers should immediately take the recalled toys away from children and return the toys to any Target Store for a full refund

Contact: Target at 800-440-0680 from 7 a.m. to 8 p.m. CT daily or online at www.target.com and click on “Recalls” at the bottom of the page, then on “Toys” for more information or the “Product Recalls” tab on Target’s Facebook page for more information.

Affected Products

Product: Bullseye's Playground Caboose
Model:
89304
234-18-0100
UPC Codes:
765940893043
Date Ranges: October 2018 - November 2018
Product: Bullseye's Playground Santa in Sleigh
Model:
89297
234-18-0100
UPC Codes:
765940892978
Date Ranges: October 2018 - November 2018
Product: Bullseye's Playground Ice Cream Truck/Food Truck
Model:
89298
234-18-0100
UPC Codes:
765940892985
Date Ranges: October 2018 - November 2018
Product: Bullseye's Playground Train
Model:
89301
234-18-0100
UPC Codes:
765940893012
Date Ranges: October 2018 - November 2018
Product: Bullseye's Playground Police Car
Model:
89303
234-18-0100
UPC Codes:
765940893036
Date Ranges: October 2018 - November 2018
Product: Bullseye's Playground Firetruck
Model:
89302
234-18-0100
UPC Codes:
765940893029
Date Ranges: October 2018 - November 2018
Product: Bullseye's Playground Taxi
Model:
89300
234-18-0100
UPC Codes:
765940893005
Date Ranges: October 2018 - November 2018
Product: Bullseye's Playground Digger
Model:
89299
234-18-0100
UPC Codes:
765940892992
Date Ranges: October 2018 - November 2018
Product: Bullseye's Playground Toy Vehicles 8-Pack Assortment
Model:
234-20-0189
UPC Codes:
765940893159
Date Ranges: October 2018 - November 2018

Product Images

Bullseye’s Playground Toy Vehicles - Collection

Bullseye’s Playground Toy Vehicles - Collection

Bullseye’s Playgound Toy Vehicles – Caboose

Bullseye’s Playgound Toy Vehicles – Caboose

Bullseye’s Playground Toy Vehicles – Santa in Sleigh

Bullseye’s Playground Toy Vehicles – Santa in Sleigh

Bullseye’s Playground Toy Vehicles – Ice Cream Truck/Food Truck

Bullseye’s Playground Toy Vehicles – Ice Cream Truck/Food Truck

Bullseye’s Playground Toy Vehicles – Train

Bullseye’s Playground Toy Vehicles – Train

Bullseye’s Playground Toy Vehicles – Police Car

Bullseye’s Playground Toy Vehicles – Police Car

Bullseye’s Playground Toy Vehicles – Fire Truck

Bullseye’s Playground Toy Vehicles – Fire Truck

Bullseye’s Playground Toy Vehicles – Taxi

Bullseye’s Playground Toy Vehicles – Taxi

Bullseye’s Playground Toy Vehicles – Digger

Bullseye’s Playground Toy Vehicles – Digger

Bullseye’s Playground Toy Vehicles – Model Numbers

Bullseye’s Playground Toy Vehicles – Model Numbers

Additional Information

Agency: Consumer Product Safety Commission (CPSC)
Recall ID: 19108
Status: Active
Manufacturer: Zhejiang HuangyanXingbo Crafts Factory, of China
Sold By: Target stores nationwide and online at Target.com from October 2018 through November 2018 for about $1 for individual vehicles and for about $8 for the 8-pack.
Manufactured In: China
Units Affected: About 495,000
Distributed To: Nationwide
Importer: Target Corp., of Minneapolis, Minn.
Contact: Target at 800-440-0680 from 7 a.m. to 8 p.m. CT daily or online at www.target.com and click on “Recalls” at the bottom of the page, then on “Toys” for more information or the “Product Recalls” tab on Target’s Facebook page for more information.
Agency Last Updated: April 18, 2019

Were You Affected by This Recall?

If you or a family member were harmed by this recalled product, you may have legal rights. Consider consulting a consumer protection attorney to understand your options for compensation.

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AI-Enhanced Content: The summary, action steps, and risk assessment on this page were generated by AI from official government recall data to improve readability. This is not legal or medical advice. Always refer to the official agency sources below for authoritative information.

Sources: CPSC Notice · Raw API Response